Packaging in today’s world holds an important position for the brand. As it is a strong reason for differentiating our brand from all the competitors in the market. It can elevate your brand position, and appearance; grab the customers’ attention, and, most importantly, identify your brand. Brands assign a large amount of their budget to the packaging material of their products.
So, from here, you can have an idea about the importance of packaging. Retail packaging is a powerful factor in packaging. As it is the initial touchpoint through which your customer gets in touch with you and knows your product.
Types of Boxes
But some plain boxes are not enough and cannot stand you different from other competitors. Through these types of boxes, brands can easily blend with other brands and cannot be recognizable. Custom retail packaging is needed to be here in this scenario. They can be customized into multiple ideas by placing their name, logo, and attractive lines. There is a variety of color ranges that can be used for customizing retail packaging boxes.
The world is advancing towards digital platforms, which means the number of brands is increasing as they do not require special physical space. People can start a business with a small investment by opening an account on any social media platform, and boom!! They are now your competitors. If digital platforms make your work easy for spreading awareness around the globe in multiple countries, cultures, and languages, it also increases competition. Now, more competitors are born with this platform for you.
The competition is becoming more challenging among competitors. In this environment, to stand your brand out to b different, the package is important. In a wide variety of products, your brand is easy to recognize with the help of customized packaging. Custom-printed retail boxes are not as expensive as brands think.
There are many package styles out there that are used in the customization of materials. Now, you are thinking about what styles mean here. So, let’s take a look at some famous styles that are adopted by many custom packaging suppliers online for manufacturing material. This is determined by Andrew Gibbs’ in his famous book “Box Bottle Bag”. He categorized it into six styles that are following:
This is a basic style of package that you can see anywhere in daily life, available in any store. It is practical and casually used in the form of wrappers, glass bottles, etc. Many brands use different colors for different flavors of products to make them different from one another. The use of bold writing on these types enhances customers’ experience.
It refers to the package style that is classy, simple, and sleek. It is according to Magazine Hubs the concept “less is more”. You can show classy products by just doing a little different packaging. Like, use a plain white, black, or brown just solid color bag and write on it with bold letters about your band or just even your brand name. That’s why using a Jar with written tags on it in black or white color. It is simple and classy, normally used by many established brands.
As its name suggests, if you listen to the word “BOLD” what comes into your mind? Colors, writing styles, attractive, bright, yes! This type of packaging style includes all these factors. Like, on beverages packaging, pictures of different inspirational characters, and use of foil-type packages instead of regular bland and traditional bottles.
This style of packaging refers to retro, antique, old-fashioned, and classic ones. That is unique in its way. This type of packaging takes you to another world or time. Alcohol and beverages mostly use these. As it is said, “the more old the alcohol is, the more flavor it has”. Considering this saying: the packaging makes it more retro and classic.
This kind of packaging defines by its name the style of youth, fun, and cheerfulness. It is attractive and has eye-catching packaging. Though mainly used by nature-related, aesthetic brands who want to get into the soul of customers. Many candle brands use such a type of package style for making a differential edge among competitors.
This type of package is luxurious, and premium, and defines elite-class aroma. Many bath product brands are using such type of packaging that contains bottles with leaves and green effects on them made of glass and have a pump.
These packaging styles are excellent, but the question is how to select the right one for your brand and specific product. Here, the need for package experts arises. So, there is a vast package industry with expert teams that guide you and help you select the right packaging for your brand. Stampa Prints also provides customized packaging with an elegant staff that is very cooperative. They provide custom packages according to your product requirements. Small teams are working in every department. Like, there is a consultancy team with whom you can consult thoroughly about your product.
Then, their QA (Quality Assurance) team inspects the quality of packaging at every step of the package. Their customer support service is excellent as they are available throughout business hours and attentive in responding to the customers very humble and politely with sophisticated manners. They know the value of your time and provide on-time delivery. Every person working in Stampa Prints has the expertise, whether a production worker or designer.
Finally, there is no limit for minimum order. Therefore, you can choose the quantity of your own will and collaborate with the company. New printing technologies and designing applications enable them to work flawlessly in their field. Their network is spreading all around the globe. You can contact them via email, website, or whatever is feasible and suits you best.